{"id":1580,"date":"2022-12-19T23:10:08","date_gmt":"2022-12-19T20:10:08","guid":{"rendered":"https:\/\/shopifyturkiye.com\/?post_type=glossary&p=1580"},"modified":"2022-12-20T09:46:14","modified_gmt":"2022-12-20T06:46:14","slug":"cro","status":"publish","type":"glossary","link":"https:\/\/shopifyturkiye.com\/wiki\/cro\/","title":{"rendered":"CRO"},"content":{"rendered":"\n

(Conversion Rate Optimization \/ D\u00f6n\u00fc\u015f\u00fcm Oran\u0131 Optimizasyonu)<\/span><\/h3>\n\n\n\n

D\u00f6n\u00fc\u015f\u00fcm oran\u0131 optimizasyonu (CRO), bir web sitesinden veya mobil uygulamadan elde edilen d\u00f6n\u00fc\u015f\u00fcmlerin y\u00fczdesini art\u0131rma i\u015flemidir. CRO genellikle sitenizdeki veya uygulaman\u0131zdaki iyile\u015ftirilebilecek \u00f6\u011feler i\u00e7in fikirler \u00fcretmeyi ve ard\u0131ndan bu hipotezleri A\/B testi ve \u00e7ok de\u011fi\u015fkenli test yoluyla do\u011frulamay\u0131 i\u00e7erir.<\/p>\n\n\n\n

D\u00f6n\u00fc\u015f\u00fcm oran\u0131 optimizasyonu neden \u00f6nemlidir?<\/h3>\n\n\n\n

D\u00f6n\u00fc\u015f\u00fcm oran\u0131 optimizasyonu \u00f6nemlidir \u00e7\u00fcnk\u00fc zaten sahip oldu\u011funuz ziyaret\u00e7ilerden ve kullan\u0131c\u0131lardan daha fazla de\u011fer elde ederek m\u00fc\u015fteri edinme maliyetlerinizi d\u00fc\u015f\u00fcrmenize olanak tan\u0131r. D\u00f6n\u00fc\u015f\u00fcm oran\u0131n\u0131z\u0131 optimize ederek ziyaret\u00e7i ba\u015f\u0131na geliri art\u0131rabilir, daha fazla m\u00fc\u015fteri edinebilir ve i\u015finizi b\u00fcy\u00fctebilirsiniz.<\/p>\n\n\n

\n
\"D\u00f6n\u00fc\u015f\u00fcm<\/figure><\/div>\n\n\n

\u00d6rne\u011fin, bir a\u00e7\u0131l\u0131\u015f sayfas\u0131n\u0131n d\u00f6n\u00fc\u015f\u00fcm oran\u0131 %10 ise ve ayda 2000 ziyaret\u00e7i al\u0131yorsa, sayfa ayda 200 d\u00f6n\u00fc\u015f\u00fcm \u00fcretecektir. Sayfadaki farkl\u0131 \u00f6\u011feler optimize edilerek d\u00f6n\u00fc\u015f\u00fcm oran\u0131 %15’e y\u00fckseltilebilirse, olu\u015fturulan d\u00f6n\u00fc\u015f\u00fcm say\u0131s\u0131 %50 artarak ayda 300’e \u00e7\u0131kar.<\/p>\n\n\n\n

D\u00f6n\u00fc\u015f\u00fcmleri art\u0131rmak s\u00f6z konusu oldu\u011funda iyile\u015ftirme i\u00e7in her zaman yer vard\u0131r ve en iyi \u015firketler, kullan\u0131c\u0131lar\u0131 i\u00e7in daha iyi bir deneyim olu\u015fturmak ve d\u00f6n\u00fc\u015f\u00fcmleri art\u0131rmak i\u00e7in sitelerini ve uygulamalar\u0131n\u0131 s\u00fcrekli olarak yineliyor ve geli\u015ftiriyor.<\/p>\n","protected":false},"excerpt":{"rendered":"D\u00f6n\u00fc\u015f\u00fcm Oran\u0131 Optimizasyonu, web sitenizde veya uygulaman\u0131zda hedeflenen d\u00f6n\u00fc\u015f\u00fcmleri elde etmek i\u00e7in gereken t\u00fcm ad\u0131mlar\u0131n (sat\u0131n alma, formlar, kaydolma vb.) stratejik olarak m\u00fckemmelle\u015ftirilmesi anlam\u0131na gelir.\n","protected":false},"author":1,"featured_media":0,"parent":0,"template":"","glossary-cat":[],"yoast_head":"\nCRO Nedir? — SHOPIFY T\u00dcRK\u0130YE<\/title>\n<meta name=\"description\" content=\"Shopify i\u00e7in CRO hakk\u0131nda detayl\u0131 bilgiler.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/shopifyturkiye.com\/wiki\/cro\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"CRO\" \/>\n<meta property=\"og:description\" content=\"Shopify i\u00e7in CRO hakk\u0131nda detayl\u0131 bilgiler.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/shopifyturkiye.com\/wiki\/cro\/\" \/>\n<meta property=\"og:site_name\" content=\"SHOPIFY T\u00dcRK\u0130YE\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/facebook.com\/shopifytr\" \/>\n<meta property=\"article:modified_time\" content=\"2022-12-20T06:46:14+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/shopifyturkiye.com\/wp-content\/uploads\/2022\/12\/cro-nedir-1024x637.jpg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@shopify_tr\" \/>\n<meta name=\"twitter:label1\" content=\"Tahmini okuma s\u00fcresi\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 dakika\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/shopifyturkiye.com\/wiki\/cro\/\",\"url\":\"https:\/\/shopifyturkiye.com\/wiki\/cro\/\",\"name\":\"CRO Nedir? 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